Guest post by Elsom Eldrige, JR., EdM, CPC, CPMC. Elsom is a phenomenal business-changing speaker we will have on stage at this year’s Authority Summit.
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Let’s face it. People pay more to work with experts. The sad thing is that you can have expertise in your industry- but, if you’re not seen as the obvious expert, you’ll be fighting for clients and for business. This is the hard way to build your business. Why work so hard when there is an easier way?
The easier way is to give careful thought to positioning yourself as THE expert in your niche. There are many ways to do that, some of which you probably already know… and some which you definitely don’t. Being the obvious expert in your niche means that you are the first person everyone thinks of and the first person everyone wants to hire.
From this definition, are you the obvious expert for your niche?
If your expert status could use a boost (and frankly, it probably could!), you’ll definitely want to learn how to use the power of content and marketing to become the go-to authority in your niche. I have a step by step method for getting known and getting business. With just a few easy adjustments in your marketing, your business income can skyrocket.
What are you waiting for? I’ll show you how easily this can be accomplished in Vegas.
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Elsom Eldridge is the author of “The Obvious Expert“, and he’ll be speaking at this year’s Authority Summit. Becoming the obvious expert in your niche is the next step you must take to build a sustainable and profitable business. Learn the steps you should take right away to become the authority in your niche.