Are you trying too hard?

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Seth Godin has an excellent post about the different levels of marketing.

I think I fall into the level of appearing not to try many times.

I never want to appear desperate for anything, and, in truth, (or as a consequence) I’m not.

Wonder if that is a self-fulfilling prophecy?

Because my nature is to have people “love me or leave me” it is like taking a step backward and having people subconsciously step forward toward my sites and products.

It works not only for me but for a lot of sites on the web, many of which are probably in your bookmarks precisely because they didn’t appear to care whether you bookmarked them or not!

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4 levels of marketing, advertising, marketing, seth godin


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