While it may sound like the beginning of some kind of romance novel, I can assure you the title of this article holds “the big secret” to succeeding with an online business.
Yep, I’m talkin’ the holy grail for online business owners.
The mother of all answers to all problems associated with the massive failure rate of online businesses in their first year.
The answer everyone with an online business is looking for to open up the heavens, part the seas, and send them soaring to success.
With such a build up, I’d be willing to bet you are looking for an explanation to match. Sorry. The true secret…the missing component…is True Desire.
What? No tools? No ebooks? No training or resources?
No.
All of that is there for you and there is no secret tool hiding from you that only your competition knows about.
What your competition DOES know is that they want their business to come out on top, to support their families, to make astronomical profits, to be #1 in the search engines.
You do too, right?
Maybe not. Maybe not DEEP DOWN.
Right now you have an infinite number of tools and resources to help you market your site(s). Infinitely more than I had 6 years ago when I started out.
Yet people are failing and ditching their dreams of owning high traffic, successful websites at the same dismal rate as before. Same as the days when we had to MAKE our own tools to do what we needed because there was no good shopping cart software, membership site software, Adwords or Adsense or any of today’s conveniences for marketers.
So what’s the difference between today and 6 years ago when I started my online business? Virtually everything that was done by hand is now automated. There are scripts that can run and do anything you want to enhance your sites and support systems. On top of that there is an exponential difference in the number of places and ways to increase traffic to our sites than before.
There are more tools and time savers, profit boosters and marketing aids, scripts to do everything but the dishes, and yet people complain that there is something wrong…that they cannot break through and that the internet is somehow “finished” and no longer taking new success stories.
That’s 100% rubbish. That’s what people tell themselves when they need an excuse to quit.
The difference between the people who succeed and those who run off mumbling something under their breath about how the internet is a big scam is this:Â Desire.
Don’t know how to FTP? Desire will get your through that learning curve.
Don’t know the right html code to apply for a function you want on your site? Desire keeps you up a bit later at night to figure the problem out.
Don’t know how to get your site in the top 10 at Google or get enough non reciprocal links to send at least 300 people a day to your site?
Burning desire got me through that learning curve and got me where I am today.
Here is where you find out if you are a tire kicking whiner or a real success story waiting to happen…
- Stop whining about how some product or service “did you wrong!”
- Stop pretending that anyone or anything else is to blame for your current lack of results!
- Stop waiting for some new tool to swoop down from the Guru Ivory Tower to solve all your marketing problems (because it will never arrive)!
- Realize that you have more tools for success available to you now than anyone ever has before!
- Realize that the reason people like me succeed online is because we work our butts to the bone for it!
- Realize that all of the guys and gals at the top started right where you are now – they are and were no different from you – they had no extra “help” or skills that you don’t have.
Finally, remember that there is no excuse for failure whatsoever in business. You do or you don’t. The world will not stop turning and no one will bat an eye the moment you fail OR the moment you succeed.
The universe is not conspiring against you. In fact the universe has no idea you even exist. Get over yourself and your hang ups. Stop whining and get to work!
The tools are just that: tools. The secrets and training are just secrets and training. We all figured it out one day just before we “made it” and there is NO REASON that you cannot do the same thing as any other successful person on the web, in any business model you choose.
Feel too “dumb” or “newbie” to even imagine being where your favorite expert is today? Then get to work on changing that and don’t be lazy thinking if you buy enough “stuff” that you can get out of the work it takes to get what you want out of your online business.
Nothing replaces work. And no tool replaces desire. Without sincere commitment, nothing will come of your efforts.
WANTING it and WISHING it mean squat. Everyone wants to be a millionaire. The reason everyone isn’t a millionaire is that most people don’t sincerely have a burning desire to go through what it takes to become one.
In the end, everyone figures out what their true makeup is and what their true lot in life is to be. You either wish your life was different or you do the work, study, and training needed to MAKE your life different.
There are no in-betweens and there is no one waiting anxiously to hear your excuses for why you couldn’t do it. Frankly, no one cares.
The Good News
The good news is that this is a black and white issue. You should be happy knowing what you know now because either way, it is better to know than to guess, hope, and dream.
Now you know that nothing truly stands in your way. If you want to make $5000 per month from your business, just work until you get there.
If you simply cannot direct yourself to that goal with discipline and unwavering focus and attention, then accept the fact that you probably are never going to be an entrepreneur. Most people obviously need a boss to succeed and be happy. Others have to be the boss to succeed and be happy.
Decide which kind of person you are this weekend and do what it takes to achieve success rather than wish, hope or dream about it.  Or worse… throw money at your wishes, hopes and dreams expecting a book or a piece of software alone to be the answer to your prayers.
The answer to your prayers is single-minded desire and hard work.
You have more tools than anyone has ever had to make a successful online business. Pick them up and apply them and see what a difference desire can make.